VMworld 2010 – Media Roundtable: End User Computing – Notes

So, in addition to the awesome seating in the keynote session today, Bloggers were recently granted access to press sessions! I am taking the opportunity to attend a session regarding the future of End User Computing! The following are my notes on the session. This will be followed by a more thoughtful post on my take on the discussion… if you’re interested.


Vittorio Viarengo, VP, End User Computing Products, VMware

Noah Wasmer, Director, Product Management, Advanced Development, VMware

Vittorio Viarengo

Desktop today is being pulled apart by the cloud. The interaction is moving towards more and more form factors.

The computing is moving into the datacenter:

1) VDI

2) Applications are being delivered via browser… processing in server environment versus workstation.

Applications are moving more towards the cloud.

To solve the end user issues, we need to focus on the desktop.

Interaction with multiple devices

– Users have high expectations on how users access data. Huge pressure on IT.

– How come IT takes 8 weeks to provision a server when EC2 is credit-card and available in 5 minutes?


How do we get “there”? How do we get to the user-centric model with delivering enterprise services to them?

Modernize what we have today. Challenges include security and optimization. Data access becomes difficult too (how to get PPT on desktop onto iPad, or visa-versa).

Starting to move data into the enterprise datacenter environment

– User gets an environment in which the desktop is recomposed and provided via thin client. Data never leaves the datacenter… just display the information to the client.


Zimbra is another asset in the VMware end user portfolio. Great way to show where we are going with end user computing. Designed with Cloud in mind (third largest paid mailbox out there). Can scale well too! Customers use Zimbra in front of Exchange or as a replacement to Exchange as well.


Announced availability of View 4.5 today. Integrated online and offline solution. Went much deeper into providing more stability and better level of management. Entire VMworld lab environment being run in View.

Announement: Zimbra appliance. Install appliance to email access in 10 minutes. Just the beginning, though.


Next: What is next?

Enterprise challenges: Apps? Data? Passwords? Devices?

Variety of different applications. Data is trapped in the desktop (both private and Corporate data).

VMware is moving beyond the hypervisor… how to deliver the data and application to the user in the right/secure manner.

Acquisition: Tricypher – ability to extend user identity (securely) into cloud / SaaS.

1) If the device can run it, the device needs it provisioned

2) If the device cannot run it, the device needs the application displayed.

ThinApp Factory

– Automate the process of unbundling the application installation and deliver the application via provisioning or remote view.

Policy based user provisioning and management

– Policy engine can determine what and how to deliver application/content to you (provision, display, single sign-on).


Noah Wasmer

Project Horizon

Next level of abstractions between user and platform. Diversity of application on diversity of devices.

Display videos of Horizon

Single Sign-on and SAML

  • Lookup a user
  • Look at their provisioned user
  • Entitle the user to the Google application.
  • A SaaS application requires additional properties
    • Will instantly pre-provision the account into the service
    • Can de-provision the account in the service when they run
  • Horizon never stores credentials. The service is not available publically (example: Cannot access Gmail remotely… need to use the Horizon access
  • Horizon will use connectors developed with the providers.

ThinApp Entitlement

  • Unique properties that can be incorporated into the solution.
  • Will be shipping a version of the View Client with ThinApp 4.6 version.
  • Entitle a user to the View client
  • View Client has single sign on embedded into the client!

Can lock down access to the devices based on multiple criteria.

  • Example: only computers on the domain can see the application! Including SaaS applications.

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